Why bundles work
Vinted charges the Buyer Protection Fee (BPF) ONCE on a multi-item bundle, not per item. For a bundle of 4 items at €5, the buyer saves 3 BPFs (~€5 saved).
On the seller side: 1 parcel = 1 shipping cost for you (or included in your price). Margin boosted.
Observed stats: bundles increase the average basket by 80-150% vs. single-item sales.
How to offer a bundle
Mode 1: Buyer initiates
The buyer can select multiple items from your profile → click "Buy as a bundle" → Vinted asks you for an overall price. You accept or counter-offer.
Mode 2: You proactively offer
Message to a buyer who has liked several items: "Hi, you've liked X and Y, I can do both for €Z as a bundle, shipping included." High conversion (40-60%).
Optimal bundle pricing
Rule: discount 10-20% off the total of the individual item prices. Example: 3 items at €10 = €30, bundle at €25 (-17%).
The bigger the discount, the more likely the bundle closes. But under 15% = not enough perceived incentive.
For €5 items: do a €12 bundle for 3 (-20%). For €20 items: €50 for 3 (-17%).
Sample messages that convert
"Hey @user, you've liked several items. If you'd like both X and Y, I can do a bundle price of €Z, shipping included. Have a great day!"
"Hi, I noticed you followed me. If any of my items interest you as a bundle, just let me know — I always offer discounts."
Avoid too many emojis + don't open with an overly casual "Hey" on first contact.
Mistakes to avoid
Bundle not discounted enough: no buyer incentive. Aim for 15-20% minimum.
Refusing systematically: you lose a certain sale hoping for a hypothetical full price. Bundles close ~70% of the time when offered properly.
Bundle of incompatible items (men's + women's + baby): the buyer doesn't want everything. Filter by category/size.
No quick reply: 80% of bundles close within 4 hours. Beyond that, the buyer has forgotten or found elsewhere.
Automate with Redrip
Redrip's Auto Pilot can send an automatic message to people who like several of your items, offering the bundle with a pre-calculated discount. See features.
Recap
Bundle = +80-150% average basket. 15-20% discount. Proactive message to multi-likers. Reply within 4 hours. Avoid mixing incompatible categories.
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